Boostmyshop myPricing (V1) has released a new set of features to support market benchmarking and repricing strategies, including a margin strategy feature, product data enrichment through the interface and file imports, and the ability to edit pricing strategies for individual products. Additionally, the platform now offers compatibility with multi-country sales platforms, allowing for country-specific pricing.
Margin-Driven Strategy
The Boostmyshop margin feature is now available in the new interface. Users can enter product purchase prices, expected minimum and maximum margin rates, average commission rate, and average tax rate on the sales platform. These parameters allow users to define price limits while respecting margin expectations, and the algorithms will optimize prices against competition to boost competitiveness on the market.
Product Data Enrichment
Users can now record product information directly from the application, and any modification within the interface will immediately trigger a new optimization of the selling price and synchronization on the sales platform. Product information that can be modified includes reference price, purchase price, additional cost, shipping cost, tax rate, and sales platform commission rate.
Product-by-Product Strategy Setting
Users can now refine or modify strategies from the application on a product-by-product basis, and the changes will be taken into account instantly to make the best prices available to buyers. Price parameters that can be modified include minimum selling price, maximum selling price, freezing the selling price, and deactivating automatic price optimization.
Product Data Enrichment by File
A new import module has been added to allow the mass import of enriched product information. Users can export their catalog from the application, fill in the necessary data in the file, and import the file back into the application to enrich product data in bulk. Product data that can be imported includes reference price, purchase price, additional cost, shipping cost, tax rate, and sales platform commission rate.
Product-by-Product Strategy Setting by File
A new import module has been added to allow users to define strategies in bulk by file. Users can export their catalog from the application, fill in the necessary data in the file, and import the file back into the application to define strategies for desired products, and prices will be automatically recalculated. Strategy parameters that can be imported include minimum selling price, maximum selling price, freezing the selling price, and deactivating automatic price optimization.
Compatibility with Multi-Country Platforms
Users can now define the country or sales channel on which they want to benchmark and reprice when adding a platform to myPricing. This feature is compatible with platforms like Worten that allow users to offer products in several different countries with specific prices.